What is Reckoner?
Experience and AI, engineered around you.
Reckoner is a marketing consulting practice built on 15+ years across digital advertising, from local businesses to enterprise brands at Amazon, Target, Walmart, TikTok, and Instacart. We combine that breadth with purpose-built AI systems and your business's story to build systems tailor-made for your needs. Because your strategy should fit you, not a template.
15+
years in digital advertising
Any
channel, category, or budget
1
outcome: yours
The methodology scales to you.
We've built scaled ad programs for businesses across retail, SaaS, local services, and more. Our experience is your greatest resource. When you've seen what works and what fails across enough verticals, you stop guessing and start engineering.
The Reckoner Methodology is channel-agnostic and category-agnostic by design. We apply a consistent framework: your inputs, our experience, purpose-built AI. The result is something specific to what you're actually trying to accomplish.
Who You'll Work With
Sam Flaten
I've been in digital marketing since 2010. A decade of that was inside Amazon Advertising, working across paid search, display, video, audio, and growth analytics, learning from some of the best in the business. Since then I've led strategy for brands across retail, SaaS, local business, and more.
I don't think of myself as a channel specialist. I think of myself as someone who reverse-engineers success. I start with the problem, figure out what winning looks like, and build the program to get there. Data keeps all of it honest and measurable.
More recently I've gone deep on AI: building agents, automating workflows, and finding every way to multiply the quality and speed of strategy work. That's what makes Reckoner different from a traditional consulting engagement.
Ready to see it in action?
Fill out a brief questionnaire and we'll start building your custom plan.
Get Started
© 2026 Reckoner LLC
© 2026 Reckoner LLC
© 2026 Reckoner LLC